Thursday, 29 Mar 2012
It also nurtures and showcases the talents of world-class classical and jazz artists such as Vanessa Mae, Katherine Jenkins, Courtney Pine and Gwilym Simcock.
Music is a major UK export, worth around US$2 billion annually. Along with the US, the UK is one of only two net exporters of music globally, with British acts enjoying huge critical success and multi-platinum sales in domestic and worldwide markets.
UK Trade & Investment has developed the following key music messages for you to use in your marketing materials.
Incorporating these messages into your own communications is a great way to increase the impact of your marketing, and make sure your business benefits from the reputation and achievements of the UK music industry as a whole.
The messages are backed up by a wealth of supporting evidence, facts and statistics - making them a unique resource for UK music businesses marketing themselves overseas.