Gordon Ramsay: image courtesy All3Media International ©

Publishing

The UK has the second-largest publishing industry in Europe and one of the biggest in the world, producing books, newspapers and magazines that sell globally.

Culturally and commercially diverse, the UK publishing industry is home to a number of highly successful independent companies, as well as thousands of very small publishing operations focusing on specialist areas. There are also successful niche publishers for minority groups.

Marketing messages

UK Trade & Investment has developed the following key publishing messages for you to use in your marketing materials.

Incorporating these messages into your own communications is a great way to increase the impact of your marketing, and make sure your business benefits from the reputation and achievements of the UK publishing industry as a whole.

The messages are backed up by a wealth of supporting evidence, facts and statistics - making them a unique resource for UK publishing businesses marketing themselves overseas.

• The UK publishing industry has one of the most productive outputs of any publishing industry in the world and makes a significant commercial contribution to UK plc

• The UK publishing industry is the most successful exporter of its kind in the world

• The success of the UK publishing industry has had a global impact, driven by the dominance of the English language

• The UK publishing industry leads the way in technical and commercial innovation and the fight against piracy and gave the world many of the basics of modern publishing practice

• The UK publishing industry makes a multi-faceted contribution to social and cultural wellbeing in the UK

• The UK publishing industry is one of the most culturally and commercially diverse in the world