Thursday, 29 Mar 2012
Wallace & Gromit –image courtesy Aardman Animations ©
Television, Film, Animation
UK Trade & Investment has developed the following key television messages for you to use in your marketing materials.
Incorporating these messages into your own communications is a great way to increase the impact of your marketing, and make sure your business benefits from the reputation and achievements of the UK television industry as a whole.
The messages are backed up by a wealth of supporting evidence, facts and statistics - making them a unique resource for UK television businesses marketing themselves overseas.
The UK television industry is a major international success story. It produces thousands of hours of content each year – much of which is exported overseas.
Series such as Downton Abbey, Spooks, Sherlock, Life on Mars, Doctor Who and Midsomer Murders have secured unprecedented success in the international arena, as have innovative formats such as The X Factor, Masterchef, Who Wants to be a Millionaire?, Strictly Come Dancing, Dancing on Ice and Top Gear.
Television - marketing messages
The UK film industry wins respect, audiences and awards all over the world. Leading studios such as Pinewood, Shepperton, Elstree, 3 Mills and Ealing excel at a wide range of film genres, while British actors, directors and writers work on films produced across the globe. One of the world’s most desirable locations for shooting, the UK provides a film-friendly environment for all productions, at both the pre and post stage.
Film - marketing messages
The UK’s growing animation sector is dynamic, innovative and increasingly enjoys global recognition. Home to distinct and successful centres of production excellence nationwide, it excels in a wide range of genres, including pre-school storytelling and design animation and short film animation. The UK is also a leading producer of computer-generated animation and visual effects for video games, TV commercials and feature films.